Make Plans for Earth Day 2021

Earth Day 2021 is quickly approaching, and it's a great time to educate the community about your eco-friendly practices. If you’re considering a social campaign as part of your Earth Day activities, keep reading.

In 2020, most retailer eco-friendly social posts fell into three categories:
 

• Eco-friendly certification
   
• Community outreach
   
• In-store initiatives

Get ideas from the sample posts below. Highlight what’s going on at your store on Earth Day, during Earth Week, or the entire month of April.

Eco-friendly Certification

Promoting your Eco-Friendly Retailer status doesn’t have to be a one-time event. Remind followers about your certification on Earth Day and throughout the year.

Community Events & Resources

City cleanup events may be limited this year. Check with local environmental groups for options in your area, and if your store participates, highlight it on social media. Adventure Subaru and Montgomery Subaru also featured community recycling services.

In-store Initiatives

From recycling waste oil to programmable thermostats and TerryCycle boxes, there’s a lot going on inside your store. Create posts to feature your green initiatives.

Get ideas for in-store promotions here
and more social guidance in the Eco-Friendly Retailer social media kit.